BREAK THROUGH

Faster than you ever thought possible

press PLAY is a strategy and design studio dedicated to helping founders launch projects with confidence.

Turn Ideas into Reality

At press PLAY we believe ideas have tremendous value and that systematic execution is critical in converting them to reality. We are creative strategists rooted in a pragmatic approach to problem solving. Together we can to turn your ideas into meaningful products, services and platforms.

Are you ready to take action?

Let's Do This!

You Deserve to be Championed

Any number of things can stand in the way of reaching your goals. While accountability is important, many people already have what it takes to be successful yet lack confidence in their ability to execute. That’s where a Champion comes in.

By developing a deep understanding your goals and motivation, we work collaboratively with you to chart a path forward, delivering the tools and resources you need to succeed.

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The Right Time is Right NOW

It’s tempting to think you’ll be better equipped to tackle your project at some point in the future when you have more time, money and resources. That’s what author Steven Pressfield calls “the Resistance”: a force that keeps you stuck and prevents you from realizing your potential right now.

Slaying the dragon of resistance isn’t easy, but it can be done.

Are you ready to push past the resistance?

I'm Ready

Build with Confidence

Improv performers follow a simple rule to maintain flow and creativity: “Yes, And”. They acknowledge what came before (“Yes”) then expand upon it with new ideas (“And”). This is the opposite of “Yes, But”, which acknowledges potential ways of moving forward but dismisses them out of fear of failure.

The truth is you simply don’t know what might work until you try it. This is especially true of bold, audacious goals. We will work collaboratively with you to design small experiments to test a hypothesis, understand the outcomes, and iterate upon them to build efficiently with confidence.

Go from Zero to One

"George provided essential planning and coordination between Departments, enabling smooth and efficient delivery of the business plan. I cannot emphasize enough how pivotal George was in the success achieved during this time."

Marc Hornbrook
Former General Manager, Rumaila Oil Field
“press PLAY helped us identify problems we could solve and position our offering in a way that was relevant to prospective customers.”

Pablo Sobron
CEO, Impossible Sensing
“Of all the potential advisors and investors I have met with over the years, George was the first to pick up on the nuance that there was something more to our company than was outlined in the deck.”

Deborah Kurrasch
CEO, Path Therapeutics
"press PLAY was always on top of everything. Our experience working with them was exceptional."

Paul Drysch
CEO, PreAct Technologies
"George was a great sounding board for ideas and was able to offer useful insights as we defined and worked towards objectives. "

John Joseph
Serial Technology Entrepreneur
“press PLAY is passionate about helping founders blossom and start-ups prosper”

Belinda Heyne
CEO, hnu Materials